By Paul Ndiho
November 30, 2011
Environmentalists say the African continent has warmed about half a degree Celsius over the last century. And some argue that Climate change is a key development issue for Sub-Saharan Africa given the region’s widespread poverty and unique geography. Earlier this year, The World Bank and other partners launched Connect 4 Climate (C4C) campaign, using the social media to reach out a community that cares about climate change. The goal is to raise awareness about climate change with a special focus on Africa. I recently talked to Teddy Ruge, Social Media strategist, connect 4 climate campaign.